In Algeria, tourism is a bit like the other oil, The second « black gold », The former has already asserted its importance and the quality of its proved reserves, its obvious socio-economical effect, its relatively steady incomes, and yet notable ones.

But,contrary to the black gold, the one presently called forth, of a rather-turkish-blue shade northward, of brown-hematlae southward, shows unrivalled characteristics with all other prospects listed within the Algerian register.

Counthess numbers of a wide variety of « ores » not completely classified yet , just like « a land where by all earth-ages are found » , wildlife reserves diversified in a wonderful manner, and yet inhexaustible, safeguarded ecological sites ; all of which are flooded by a so generous sun, present all year-round and on each and every place and rythm : sea, tell, Atlas, Sahara…

In a word, Algeria is a touristic destination virtually valid, and even an ideal one owing to the proximity of the issuing markets – but still an untapped destination, not developed, here exits a tremendous potential, certainly shaped since humanity dawn ; but which still remain wild, dormant.

This last point is, particularly, the one over which all our efforts will be focused on, in order to reverse the current concept that tends to consider Algeria as THE oil gas country, solely.

First, there is this unappraisable parameter consisting in its geographical contour.

Let’s cast an eye at the world map, Algeria is, at a first glance just right in its centre, This wide polygon of about 2 millions of km˛, with its eight (8) borders totalizing 7000 km, 1200km of which are coasts overlooking the mediterranean sea. Such an extent, deeply sunk within the African bulb, owes, it to be ranked the tenth world greatest country, and the second on the African scale, just behind countries such as China, Russia, the USA, Australia, India, Sudan, etc..

And that’s not the last of it. Besides its privileged situation bestowed by its centralized geographic position, and adding to the fact that it is placed « thanks to history » at the extreme road-crossing of Western, Eastern and African civilizations, today, Algeria can only be acknowledged as an unavoidable crossroad, of an utmost rareness.

And if ever such is its wonderful « geographical fate », it’s only because it is still encompassed by two big communication routes north-south and east-west.

So, how one can not be envious of its being « centuries back » a transit area between so different worlds ?.

How not to be envious of its art « with a so fine touch » to marry such a variegated nature as that of the Mediterranean uphills with the mystical fascination of the ineffable Saharan spaces ? How can we not envy this ability to present, through the legendary majesty of the Djurdjura, Aures, and the Ouarsenis and the impressive megalithic stature of the Tassili and the Hoggar, such unique destinations, whereby the freedom, adventure, and wonder are not so vain ?

Algeria, as a matter of fact, has more than a reason to pride itself on a deep Mediterranean, unshakable, lined with an effective continentality, unchangeable ? it is, on its own, a state-continent !

Then, there are all the legal, financial and trading aspects underlying the socio-economical parameter. As everybody knows, Algeria has, several years by, opened to the market logic. And, ever since, to the private investments, national or foreign ones.

Tourism, one among the very first sectors concerned by this new boost, is already considered as a pioneer. Now that the government has practically disengaged itself from the management and administration, this sector is in a forward phase of privatization. Yes Indead for the first time, an assignation strategy, aiming essentially the touristic and hotel units, has been implemented.

This means that entrepreneurship and private initiative are hence a supreme concern in Algeria, the senior objective being to favour, on time, the emergence of a real touristic industry. And, from this point of view, Algeria avails lots of investment opportunities within fields as promising as those that concern sea-resorts, thermal spas Saharan tours, etc..

Why investing today, and, in particular, in the tourism sector ? It’s an easy guess : prudent investors are those that foretell events and economic cycles. Algeria is, effectively, going through a difficult period. But signs of an future economical boom are becoming more tangible, To take an option within such prospect and invest in the tourism sector in Algeria is an undeniable security for tomorrow.

And, owing to the legal structure-adjustment, the Algerian government – through the implementation of its new purview – secures benefits and guarantees for all interested investors.